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Internal vs External Nofollow Links
Definition
Internal vs external nofollow links indicate whether the links within a webpage are using the “nofollow” attribute. The “nofollow” attribute instructs search engines not to pass ranking signals through the links. Distinguishing between internal and external nofollow links helps understand the distribution of nofollow attributes within a website.
Implementation
To identify internal vs external nofollow links, analyze the HTML source code of webpages. Look for <a> tags with the “nofollow” attribute. Determine whether the links point to internal pages within the same website or external pages on other websites. Analyzing the distribution of nofollow links can help adjust the link structure and optimize the flow of ranking signals within the website.
Benefits
- Improved Site Structure: Proper internal and external link usage with nofollow tags improves site structure and provides a better user experience.
- Better SEO: Utilizing nofollow tags correctly improves SEO by indicating to search engines which pages should be prioritized.
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